AD2ONE, the global digital group, announced today that it will be the exclusive representative for the advertising sales in Australia of Reuters.com, the world’s leading news and financial information website.
Phil Duffield, Managing Director, AD2ONE said: “AD2ONE has great credentials in the business and finance space and is proud to start working with a leading global name like Reuters.com, to continue to grow its online revenue base in Australia.”
Reuters.com will join AD2ONE’s growing portfolio of business and finance sites which includes stock market forum www.HotCopper.com.au, Australia’s leading independent financial product comparison site, www.infochoice.com.au, Australia’s most comprehensive investor education community, www.invested.com.au, one of Australia’s leading online publishers of business and finance information, www.thefinancialarena.com.au and www.linkedin.com, the leading global social media site for business professionals.
Alan Griffin, Vice President, Media, Thomson Reuters said: “Reuters provides marketers with a unique offering and an ideal platform for delivering brand messages to business professionals. We believe AD2ONE is the best partner to ensure our message reaches potential advertisers in Australia.”
AD2ONE is a global digital group that provides exclusive advertising access to premium vertical brands for Australia’s leading agencies, marketers and publishers. Sydney headquartered AD2ONE offers fully integrated advertising solutions to marketers.
The global AD2ONE group has been established since 2000 and was launched in Australia in 2004. The Australian operation operates throughout Australia, New Zealand and Asia Pacific and has four offices globally including London, Singapore and Dublin. There are ten Australian based staff.
AD2ONE Group is a market leader in digital media sales. Its key philosophy is to develop revenues for publishers, marketers and agencies. Its innovative advertising solutions complemented by site optimisation, user profiling, flexible traffic solutions and discreet monetising of email lists, ensures publishers achieve the best possible market position and financial results.
AD2ONE’S exclusive premium brands span many vertical sectors and include HotCopper, Best Restaurants, NRMA, Coles Online, AOL, WWE, Linked In, Expedia and Lonely Planet. Many of these brands were won from AD2ONE’S competitors in Australia.