 New industry Guidelines for Prepaid Calling Cards

Communications Alliance, the peak body for the Australian communications industry today announced the publication of an industry Guideline for Prepaid Calling Cards.

The guideline covers advertising and complaint handling and aims to improve customer satisfaction with prepaid calling card services.

According to Anne Hurley, Communications Alliance CEO, the Guideline was developed by the industry to address customer and regulator concerns.

“The Guideline for Prepaid Calling Cards is a terrific example of the industry responding to community concerns and working together to set a framework for advertising and complaint handling.

“The industry initiated the development of this Guideline to address key issues identified over the past 12 months,” Ms Hurley commented.

“This Guideline will provide greater clarity for both the industry and its customers. We expect to see enhanced satisfaction among prepaid calling card users in the coming months,” she said.

Published today, the Guideline is now available at: http://www.commsalliance.com.au/__data/assets/pdf_file/0015/10275/G640_2009.pdf 

About Communications Alliance

Communications Alliance is the peak body for the Australian communications industry. It presents a unified voice for its members in public policy,facilitates industry solutions to industry issues, and provides up-to-date information on industry issues. Communications Alliance is also leading the industry's response to the National Broadband Network implementation. For further information see www.commsalliance.com.au