Barracuda Intel Exposes the Latest Strategies Cybercriminals Are Using to Get Past Email Security Gateways

Barracuda, a trusted partner and leading provider for cloud-enabled security solutions, today released key findings from a report with the title Spear Phishing: Top Threats and Trends. Barracuda researchers evaluated more than 360,000 spear phishing emails in a three-month period, identifying and analysing three major types of attacks: brand impersonation, business email compromise and blackmail.

Barracuda Accelerates Growth in MSP Market, Expands MSP Security Offerings

Barracuda, a trusted partner and leading provider for cloud-enabled security solutions, today announced growing momentum in the MSP market. Barracuda MSP’s portfolio approach, led by security, has been very successful in the marketplace and is a key growth area for the company. Barracuda grown its international MSP partner base nearly 300 percent over the past two years, and most importantly, the number of MSPs using multiple Barracuda solutions increased 34 percent year-over-year, as of February 2019.

PwC Online Advertising Expenditure Report finds Australian Digital Advertising market worth $8.8B in 2018

The Australian online advertising market hit $8.8bn expenditure in calendar year 2018, an increase of 11.6% on 2017 according to the IAB Australia Online Advertising Expenditure Report (OAER) published today by PwC.  The independent report, which has been detailing key online market trends since 2007, includes for the first time data points about the rate of programmatic buying, as well as CTV video advertising revenue data.

MyNetFone Business partners with the Australian Property Institute

MyNetFone Business, a provider of new-generation hosted communications services and part of the MNF Group, has partnered with property professionals member organisation, the Australian Property Institute (API). It is the second of a series of planned strategic partnerships with key SMB member groups to drive awareness, support and understanding of the efficiencies modern technology can create.

Bohemia and Sizmek forge strategic partnership

Bohemia, the leading independent media and growth agency, has entered into a strategic partnership with Sizmek, the world’s largest independent buy-side advertising platform. The partnership will deliver enhanced digital media performance for Bohemia’s growing client list which includes, Plush, Schneider Electric, Caltex, Freedom and Racing Victoria.

IAB launches Future of Measurement Project

IAB Australia has detailed its plans to conduct a full review of audience and cross media measurement.  The project, known as the Future of Measurement will see the IAB deliver a plan that encompasses measurement solutions, standards for ad measurement, delivery and verification, as well as guidelines and best practices, with the goal of delivering data and meaningful metrics to marketers, agencies and publishers to enable them to assess opportunities and track performance in a complex cross media world. 

Sizmek Hires Two Senior AdTech Executives to Drive Growth in APAC

Sizmek, the world’s largest independent buy-side advertising platform, today announced it has added two senior executives to help drive the growth of Sizmek’s expanding APAC operations. Paul Kent has been appointed Commercial Director, APAC and Heidi Monro as Sales Director, NSW.

Blue Prism Helps Deliver Greater Value from RPA Initiatives With New Process Discovery Tool and Success Accelerator Program

Finding innovative ways to help new and existing customers get the most value from their Robotic Process Automation (RPA) deployments, Blue Prism (AIM: PRSM) today launched its Process Discovery Tool and announced the upcoming availability of its Success Accelerator program. The Process Discovery Tool, available through company’s portal, reduces the time to prepare for an RPA deployment from weeks to hours, through features that help assess, qualify and prioritize processes for automation readiness, ease of automation and potential business value. Blue Prism’s Success Accelerator program, which will be launched in the next 90 days, provides partners and customers with unparalleled access to RPA deployment experts and the latest software to help ensure RPA projects are a success.

Blue Prism Expands R&D Capabilities Adding Dedicated AI Labs and Outlines Roadmap for Embedded AI Capabilities

Blue Prism (AIM: PRSM) today took another step in showcasing its Robotic Process Automation (RPA) market leadership and clear product differentiation by announcing the availability of its dedicated AI Research Labs headquartered in London, while also outlining its embedded AI roadmap strategy. Powering Blue Prism’s connected-RPA vision, Prism Labs brings together PhD level research scientists and engineers across multiple AI fields, a world-class brain trust on the future of work, who will inform and spearhead developments on the company’s embedded AI capabilities.

Blue Prism Drives New Era of Collaborative Innovation and Intelligent Automation with Connected-RPA

Poised to transform the Robotic Process Automation (RPA) market, Blue Prism (AIM: PRSM) today unveiled its connected-RPA vision which gives enterprises a game changing way of staying competitive and accelerating time to market for new services and products by easily accessing and exploiting leading-edge cloud, AI and cognitive capabilities. Blue Prism’s connected-RPA vision aims to unleash the creativity and innovation of an organization’s digital savvy employees, “the makers”, by giving them the power to invent, design and swiftly develop new disruptive services via the company’s advanced digital workforce.

Blue Prism Enables Faster and Easier Innovation with New Platform Features, Extensions and Digital Exchange Enhancements

Looking to build on momentum from customer adoption and extend its leadership position in the Robotic Process Automation (RPA) market, Blue Prism (AIM: PRSM) today announced the availability of Digital Exchange (DX) 2.0 and v6.5. The new capabilities and features on Blue Prism DX 2.0 make it the most robust and user-friendly RPA marketplace in the industry, while the latest version of Blue Prism’s platform, v6.5, aims to simplify scaling of automation projects.

Matt Rowley appointed Chair of IAB Australia Board

Matt Rowley, Director of Sales, Publishing at Nine, has been elected as Chair of the IAB Australia Board.  He replaces Cameron King who resigned from News Corp late last year and who will be finishing his tenure as IAB Chair immediately.

MNF Enterprise adds phone calling to Microsoft Teams

MNF Enterprise, a specialist service provider for unified communications and collaboration solutions and part of the MNF Group, is helping customers complete their transition to Microsoft Teams by adding calling capability via its Cloud Connect service for Microsoft Teams.

Barracuda Boosts Total Email Protection with Forensics and Incident Response

Barracuda, a trusted partner and leading provider for cloud-enabled security solutions, today announced the introduction of Forensics and Incident Response. Available to Barracuda Total Email Protection customers, the solution automates incident response and provides remediation options, helping organisations address issues faster and more efficiently.

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