Launching Scope3 in Australia


Last month saw us begin work with Scope3, starting with supporting the launch of its Australian operations and JAPAC hub. Launching a company in this market is always an enjoyable project and in this case it was even more so because Scope3 is a public benefit company with the stated goal of helping the media and advertising industry to measure and reduce its carbon emissions across the entire industry supply chain.

Working side by side with the country head, we helped launch Scope3 in Australia with a whirlwind week of media interviews (including Australia’s most popular business podcast Fear and Greed), as well as a keynote at MFA EX and a launch event which saw 80+ senior digital media executives listen to a series of curated panel discussions over lunch at Hinchcliff House in Sydney.

This project was just the beginning and we’re now managing Scope3’s PR and communications as they scale their business in AUNZ.

Over our 21 years we’ve found many global brands have limited marketing support in place in Australia, so managing events and helping drive industry-facing initiatives has become one of our core strengths. if you’d like to learn more about how we can help your organisation please get in touch.