Extends AD2ONE’s Viral & Social Media Marketing Capabilities
Global digital group, AD2ONE has partnered with award winning viral and social media marketing company, The 7th Chamber to extend its online advertising reach into social media. The 7th Chamber which specialises in making clients’ content popular on YouTube and Facebook is recognised as one of the most successful branded content seeding agencies in the world with a client roster including Aston Martin, Xbox, Disney, Nike, Proctor & Gamble, BMW, Nokia, Paramount and MTV.
The 7th Chamber was founded a decade ago, at the very beginning of viral marketing and was responsible for launching some of the first viral campaigns for multi-national brands including Unilever and Sony.
“These are really exciting times for brands looking for greater engagement with their online market, we’ll be working with AD2ONE to help its clients target their audiences in the largest social networks in the world. We’ve already had the opportunity to work with some great Australian brands including Toohey’s and Sportsbet, joining AD2ONE will allow us to extend that reach” said Pete Longhurst, Commercial Director, The 7th Chamber.
Australasian Managing Director of AD2ONE, Phil Duffield is excited to be working with The 7th Chamber and says: “There is a global demand from our clients to extend their advertising scope into highly influential and far reaching social media phenomenon’s like YouTube, Facebook and Twitter.”
“The 7th Chamber is at the top of the social media and viral game and we’ve made the strategic decision to partner with them due to finding a lot of common ground, providing both companies with mutual benefits,” said Phil Duffield, Managing Director, AD2ONE Australasia.
AD2ONE is a global digital group that provides exclusive advertising access to premium vertical brands for Australia’s leading agencies, marketers and publishers. Sydney headquartered AD2ONE offers fully integrated advertising solutions to marketers.
The global AD2ONE group has been established since 2000 and was launched in Australia in 2004. The Australian operation operates throughout Australia, New Zealand and Asia Pacific and has six offices globally including London, Singapore, Dublin, Sydney, Melbourne and Auckland. There are eleven Australian based staff.
AD2ONE Group is a market leader in digital media sales. Its key philosophy is to develop revenues for publishers, marketers and agencies. Its innovative advertising solutions complemented by site optimisation, user profiling, flexible traffic solutions and discreet monetising of email lists, ensures publishers achieve the best possible market position and financial results.
AD2ONE’S exclusive premium brands span many vertical sectors and include HotCopper, Reuters, AOL, Best Restaurants, WWE, LinkedIN (NZ), Expedia and Lonely Planet. Many of these brands were won from AD2ONE’S competitors in Australia.
For more information, please see www.ad2onegroup.com.au