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Matt Rowley
IAB Australia today announced that Matt Rowley, CEO of Pedestrian Group has been appointed Chair of the IAB Australia Board, while Vanya Mariani, Commercial Director – Media (Sales & Customer Solutions) for Carsales, has been elected deputy chair. Caroline Oates, Head of YouTube, Google; Sarah Myers, General Manager – Audience & Marketing, REA Group and John McNerney, Senior Director – Platforms APAC, Yahoo have also joined the Board, with Andrew Brain stepping in to represent Seven West Media.
Nicole Bence, Network Digital Sales Director at Seven West Media, has been appointed Chair of the IAB Australia Board, effective immediately.
Ms Bence succeeds Matt Rowley, CEO of Pedestrian Group, who has been Chair since January 2019. She has been a member of the IAB Australia Board since 2020.
Industry association IAB Australia has issued an urgent call to action for brands, agencies, ad verification firms, and other companies in the digital advertising supply chain to stop blocking the news. The call comes as many brand and agency teams have mistakenly updated their programmatic and all other media buying to prevent any advertising surrounded by topics including “crisis,” “COVID-19,” and “coronavirus”.
Matt Rowley, Director of Sales, Publishing at Nine, has been elected as Chair of the IAB Australia Board. He replaces Cameron King who resigned from News Corp late last year and who will be finishing his tenure as IAB Chair immediately.
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