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Streaming TV
DoubleVerify ("DV") (NYSE: DV), a leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, and Roku, Inc. (“Roku”) (NASDAQ: ROKU), today announced new milestones and insights from their two-year collaboration to protect connected TV (CTV) advertising.
Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced an expanded global partnership with Samsung Ads, the advanced advertising division of Samsung Electronics. From 2023 to 2024, Samsung Ads saw double-digit percentage gross revenue growth on the Magnite Streaming SSP as a result of their successful collaboration.
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