InfoSum, the world’s leading data collaboration platform, today announced a new set of integrations with Amazon Ads to enable seamless and secure activation of first-party signals across Amazon DSP (ADSP) and Amazon Marketing Cloud (AMC).
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Sydney, AUSTRALIA – 15th April 2025 – InfoSum, the world’s leading data collaboration platform, has appointed Tim Richardson as Client Partner, New Zealand – its first on-the-ground hire in the country. The move underscores InfoSum’s expanding footprint in New Zealand, as demand for its secure and privacy-safe solutions accelerates.
McDonald’s and OMD New Zealand are leading the way for responsible data-led media, becoming the first advertiser in New Zealand to fully implement InfoSum’s data cleanroom solution.
InfoSum, the world’s leading data collaboration platform, today announced the appointment of experienced media and marketing industry leader Adele Burke as Sales Director, Australia & New Zealand.
InfoSum, the world’s leading data collaboration platform, today announced its long-tenured Chief Operating Officer, Lauren Wetzel, as the company’s new Chief Executive Officer.
Samsung Ads, the advertising division of Samsung Electronics, has launched a data clean room solution powered by leading data collaboration platform InfoSum. The relationship enables Samsung Ads’ clients to maximise the performance of their data-driven advertising strategies within InfoSum’s privacy-focused environment.
Unpacked by Flybuys, the B2B data division of Australia's favourite rewards program, is partnering with InfoSum, the world’s leading data collaboration platform to grow its first-party data capabilities.
IAB Australia has launched a Data Collaboration Platforms Explainer to help marketers, tech vendors, agencies and publishers understand the varied capabilities of, and responsible approaches to, data collaboration in digital advertising.