Booming Auckland office recruits new account manager & plans further expansion
Global digital group, AD2ONE has reported a record eight months of growth since opening its Auckland office, with the firm achieving growth of 94 per cent. The company, which provides digital advertising sales services in New Zealand, has secured 10 new clients since opening its office in January, most recently signing exclusive deals with Vidzone, Remix.co.nz, Biggie.co.nz and Gourmet Ads. AD2ONE New Zealand already works with premium sites including Lonely Planet, LinkedIn, Expedia, SportingPulse, Shopping.com and Holidayhomes.co.nz.
To meet this extra client demand, AD2ONE has expanded its team, appointing a new Account Manager, Tama Sefuiva. Tama has worked at APN and most recently at MEC as its Digital Media Strategist. He will join Country Manager Lisa Ison in the Auckland office and the company has indicated its intention to recruit another Account Manager before the end of the year.
Asia Pacific Managing Director Phil Duffield is impressed with the success the Auckland team has had since its opening in January and has congratulated Lisa Ison and Tama Sefuiva for their achievements.
“AD2ONE just keeps on growing and is kicking serious goals across our three Australia and New Zealand locations, particularly in Auckland with this raft of recent client wins. I am convinced it is down to the reputation we’ve earned for achieving outstanding results for online publishers in order to drive revenue and for advertisers who want to resonate with consumers online.
I am absolutely thrilled with what the AD2ONE New Zealand team have achieved to date and I look forward to sharing more good news in the coming months ahead,” said Phil Duffield, Australia & New Zealand Managing Director.
New client VidZone was won this month. It is the largest online music Video On Demand service in the world and allows Playstation 3 users to access the world’s largest music video library and watch the best new music for free. Targeting options are available for advertisers along with pre rolls and skins.
Adrian Workman VidZone’s CEO said: “There are now over 25,000 videos on our free service and we are looking forward to working with AD2ONE to monetise our site in New Zealand.”
Another of the new clients, Remix, is a guide to what is hot in the latest fashion, lifestyle, technology, music, entertainment and pop culture worlds. Remix acts as a cool hunter, searching out the hippest new and upcoming trends for its users.
AD2ONE has also recently started monetising the Biggie.co.nz website which encompasses a unique section of urban culture with focusing primarily on entertainment and nightlife.
Gourmet Ads, which was won by AD2ONE Auckland in July is a leading food advertising network which reaches millions of household grocery buyers around the world each month, 90,000 of which are in New Zealand.
AD2ONE provides exclusive advertising access to premium vertical brands such as Lonely Planet, Expedia, LinkedIn and AOL for Australia and New Zealand’s leading agencies, marketers and publishers.
AD2ONE is a global digital group that provides exclusive advertising access to premium vertical brands for Australia’s leading agencies, marketers and publishers. Sydney headquartered AD2ONE offers fully integrated advertising solutions to marketers.
The global AD2ONE group has been established since 2000 and was launched in Australia in 2004. The Australian operation operates throughout Australia, New Zealand and Asia Pacific and has four offices globally including London, Singapore and Dublin. There are fourteen Australasian based staff.
AD2ONE Group is a market leader in digital media sales. Its key philosophy is to develop revenues for publishers, marketers and agencies. Its innovative advertising solutions complemented by site optimisation, user profiling, flexible traffic solutions and discreet monetising of email lists, ensures publishers achieve the best possible market position and financial results.
AD2ONE’S exclusive premium brands span many vertical sectors and include HotCopper, Best Restaurants, NRMA, Coles Online, AOL, WWE, Linked In, Expedia and Lonely Planet. Many of these brands were won from AD2ONE’S competitors in Australia.
For more information, please see www.ad2onegroup.com.au
Phil Duffield, Asia Pacific Managing Director, AD2ONE