Hayley Dixon appointed as Senior Sales Manager, NSW & QLD
Kendall Fulton appointed Senior Sales Manager VIC & WA
Max Charnin appointed Senior Sales Manager NZ
Exponential, a digital advertising intelligence platform providing brands with advertising solutions globally, today announces it has added three senior sales managers to its ANZ team.
Hayley Dixon joins as Senior Sales Manager for NSW & QLD, a role responsible for generating and maximising revenues from the largest advertisers and agencies in New South Wales and Queensland. Similarly, Kendall Fulton joins as Senior Sales Manager for Victoria & Western Australia, also responsible for growing revenue and client acquisition across these agencies. Over the Tasman, Max Charnin has been appointed Senior Sales Manager for New Zealand, working closely with agencies and brands nationally.
“As brands are increasingly prioritising customer experience, we are seeing an upswing in demand for our user-centric video ad formats that put the decision to view - or not to view –in the consumers’ hands,” said Steffen Crouwel, Commercial Director APAC at Exponential. “Hayley, Kendall and Max bring with them considerable digital sales skills and experience to help drive our go to market sales strategies, strengthening existing accounts and forging new brand and agency relationships.”
Dixon was previously a Media Manager for Bohemia Group and has also held management roles at Carat and News Corp. In her previous role at Bohemia Group, Dixon was a strategic leader for her clients, developing effective and impactful media campaigns. Dixon is enthusiastic about bringing these skills and her expertise to develop outstanding campaigns for her clients at Exponential.
Fulton is a digital media champion, garnering experience from a variety of digital roles over the past decade. Most recently, Fulton was a Sale Manager at the leading digital sports content and media group, Perform Group. Fulton’s strengths lie in his creative led approach and ability to develop impactful strategies and solutions that lay the foundation for successful digital ad campaigns; making him a strong asset to the Exponential team.
Charnin Max joins Exponential from NZME where he was the Digital Integration Manager, leading the iHeartRadioNZ offering and helping to transition it into a full digital product. Max also brings with him a thorough understanding of the everchanging of programmatic landscape and subsequent technology from his previous role as Programmatic Trading Manager at Y&R Media.
Exponential is a technology-driven advertising company that enables brands to drive consumer engagement and performance across display, video and mobile.
When you have the right balance of people and technology, amazing things can happen. Exponential uses big data and machine learning to understand consumer interests in real-time, and delivers innovative creative experiences designed to trigger emotions that drive affinity and spend.
For more than 17 years, we have delivered superior advertising products and services that consumers embrace, agencies recommend, brands select, media providers prefer, and our employees are proud of.
Exponential has offices in 16 countries. For more information, please visit www.exponential.com.