Peter Dutton’s election campaign on Instagram, TikTok, Facebook exposed out-of-touch Liberal Party

The Australian, Joseph Carbone

Ross Candido, vice-president Australia, New Zealand and Southeast Asia, Meltwater

“Albanese was a lot more consistent, especially around healthcare and Medicare, and he ran on those narratives … consistently as the main theme for his campaign, where, in the data, it’s pointing to the fact Dutton was maybe jumping around a little bit too much. “The more consistent you are, the more easy it is to digest.”

https://www.theaustralian.com.au/business/technology/peter-duttons-election-campaign-on-instagram-tiktok-facebook-exposed-out-of-touch-liberal-party/news-story/7b3642f4b06c3efbce5b65849c791f96

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