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Earned media, awards, content and highlights from the technology brands we work with across ANZ and APAC.
Brands employing affiliate and partnership marketing to elevate revenue generation capabilities according to new IAB State of Nation Report
Brands and agencies report that affiliate and partnership marketing activity is delivering strong commercial results for brands in Australia and showing clear signs of maturity according to the IAB Australia 2026 Affiliate and Partnership Marketing State of the Nation Report.
IAB Australia opens speaker submissions for landmark 10th MeasureUp
As MeasureUp prepares to mark its tenth year, IAB Australia is calling for evidence-based speaker submissions that move beyond theory and demonstrate how measurement frameworks can deliver trusted, comparable results across channels.
IAB Australia starts work on industry-wide Future of Measurement initiative
Mi3 reports on IAB Australia’s Future of Measurement initiative, an industry-wide project examining how advertising opportunities, delivery signals and business outcomes are assessed as media consumption fragments.
Digital audio moves into a new phase of accountability and scale according to IAB Australia State of the Nation Report
Radio Today reports on IAB Australia’s 2026 Digital Audio State of the Nation Report, highlighting continued buyer confidence in podcasts and streaming audio alongside a growing focus on measurement, accountability and responsible AI adoption.
Internet advertising spend increases 11.5% to reach $18.4 billion in 2025
Marketing-Interactive reports that Australia’s internet advertising market reached $18.4 billion in 2025, with video and search driving growth and social video, podcasting and connected TV continuing to outperform.
IAB Australia introduces Retail Media Certification Program, with Coles 360 as first to partner
Mi3 covers the launch of IAB Australia’s Retail Media Certification Program, with Coles 360 the first Australian retail media network to begin the independent audit process.
IAB Australia to host Advertising Compliance 101 session for members
Campaign Brief covers IAB Australia’s Advertising Regulation and Compliance 101 webinar, designed to help members navigate the key rules, responsibilities and regulatory focus areas shaping advertising compliance in 2026.
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