New Sales Director role secured by another leading female at AOL Australia

AOL has announced the appointment of Stephanie Famolaro as Sales Director Australia and New Zealand, a promotion from her previous role as head of platform sales for AOL Platforms. Her appointment further strengthens the gender balance in AOL’s leadership team in Australia and New Zealand, which includes Nikki Retallick, Head of Data and Attribution APC, and Yasmin Sanders,Senior Director, Programmatic TV.

“This is a great opportunity for Stephanie and recognition of the results she’s delivered since joining the business. Given her pedigree in programmatic she is pivotal in driving our business forward in the coming years. Her client centricity is the cornerstone of her approach and something she will bring to the broader team” said Mitch Waters, Managing Director of AOL Australia.

The new structure is part of a plan for growth in the region, reflecting AOL’s two guiding principles – Culture and Code, across every screen.The company has already established its credentials globally, having developed one of the industry’s leading technology stacks for programmatic, attribution, video, TV and mobile. What also sets AOL apart from its competitors is the commitment to people and business partnerships.

Stephanie has worked in the industry since 2012, holding digital advertising roles at Ad2One and Sensis before making the move to which become part of AOL in 2014.

Stephanie, who will continue to be based in Sydney for the role, commented on her appointment, “I am very excited about where the business is going and the opportunities I have to influence this, not only in Australia but globally.”

“AOL now boasts an impressive team with Nikki, Yaz and Stephanie at the forefront,” says Waters. “Yasmin has brought over fifteen years of TV and digital experience from Network TEN, MCN and Network Seven. In terms of finding the best person to drive our growth in programmatic TV, she’s exceeded our expectations, helping seal the deal for our launch of the world first PTV private marketplace between Multi Channel Network’s (MCN) Landmark System and ONE by AOL: TV.

“Nikki is a true digital native. She has more than twenty years experience, spanning publishers, ad networks and media agencies, as well as ad tech companies including Real Media, Atlas and Microsoft,” added Waters. “Nikki’s role will also see her driving the expansion and regional presence of Convertro, as well as sourcing local opportunities for data partnerships that will enhance the effectiveness of all ONE by AOL offerings”.