New IAB CEO opens door to listen to market feedback

Newly appointed IAB Australia CEO, Vijay Solanki, has launched a “First50” tour which will see him meet with 50 key organisations and stakeholders in the digital industry over the coming months. 

Spotify Taps Rubicon Project to Automate Audio Inventory

Rubicon Project (NYSE: RUBI), which operates one of the largest advertising marketplaces in the world, and Spotify today announced that Rubicon Project has been selected to automate Spotify’s unique and highly coveted audio advertising inventory, marking the first time ever the power of automated advertising has been brought to Spotify’s digital in-app audio via Deal ID and private marketplaces.

Rubicon Project and Screenvision Media Form Strategic Alliance to Enable Automated Buying for Cinema Advertising

Rubicon Project (NYSE: RUBI), which operates one of the largest advertising marketplaces in the world, and Screenvision Media, a national cinema advertising leader, today announced they have formed a strategic alliance under which Screenvision Media will, for the first time ever, make select inventory available to automated buyers via Rubicon Project’s leading Guaranteed Orders platform.

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